o:29865 Food chain structure, price and risk management strategies - insights from the Serbian raspberry case study en Abstract: Due to its high market share, global recognition and competitiveness, the raspberry production has been the most important fruit production in Serbia. The paper addresses the main issues related to price fluctuations and risk management strategies in the Region of Sumadija and Western Serbia. Price fluctuations of a specific commodity are observed both on global and local markets, while data on income and budget support were calculated based on FADN data (2014 and 2015) and Boniteti.rs database. In traditionally organized agricultural societies on farm business diversification is the risk strategy that is most often used. However, this strategy is only partially applied due to unique social and cultural environment (the micro region is specialized in raspberry production). Furthermore, having in mind historical circumstances (transition from the social to market oriented production), underdeveloped food chain structure has created additional problems. The findings indicate a different dispersion of the value created due to significant differences in the market power of the value chain participants. Being powerless, it is hardly expected from raspberry producer to be “an equal” partner at the market. Finally, analysis shows that the price-linked public policies influence farmers’ risk exposure and improve farms income particularly in the fruit sector in Serbia. However, these policies also affect farmers’ risk management behaviour. The normal risk behaviour assumes that farmers are responsible for managing their own business. They can fully express their economic, social and environmental behaviour if they are supported by measures that facilitate more informed business choices The paper is based on the data gathered during the EU Horizon 2020 SUFISA project (Grant agreement No. 635577). Keywords: price, income, government support, market structure and risk management 1552102 https://ifsa.boku.ac.at 2023-05-31T07:05:20.656Z 44 no 46 Žaklina Stojanović Univerzitet u Beogradu Ekonomski fakultet 12848231 0000-0003-2878-9835 Radmila Dragutinović Mitrović Univerzitet u Beogradu Ekonomski fakultet person 12776807 0000-0003-2566-4666 Irena Janković Univerzitet u Beogradu Ekonomski fakultet person 14632551 0000-0003-1115-4702 Bojan Ristić Univerzitet u Beogradu Ekonomski fakultet person 8682855 0000-0002-9883-8914 application/pdf 398355 https://phaidrabg.bg.ac.rs/o:29865 no yes 1 70 92000004 11A03 Proceedings from 13th European IFSA Symposium, Farming Systems: Facing Uncertainties and Enhancing Opportunities, Chania, Crete, Greece, 01-05. July 2018. 1 14 2018