application/pdf 369308 bytes All rights reserved https://phaidrabg.bg.ac.rs/o:29129 doi:10.2478/ethemes-2019-0008 ISSN: 0353-8648 Economic themes 57(2) Abstract: The paper analyses the impact of national culture on leadership and leadership styles. It has been determined that national culture impacts leadership and leadership styles by defining the meanings that both leaders and their followers ascribe to the reality that surrounds them. The analysis includes the impact that the dimensions of national culture, identified in the Geert Hofstede’s and GLOBE’s researches, have on leadership. The paper analyses the impact that the dimensions of national culture have on two main dimensions used to differentiate leadership styles: authoritarianism–participative orientation and task orientation–people orientation. It has been determined that power distance and individualism– collectivism as well as uncertainty avoidance and assertiveness decisively impact the selection between authoritarian and participative leadership styles. The national culture’s “masculinity”–“femininity” dimension, as well as gender equality, performance orientation, people orientation, and future orientation correlated with it, impact the selection between people orientation and task orientation. In certain contexts, high uncertainty avoidance also impacts this leadership dimension. By intertwining two leadership styles’ dimension, four leadership styles are created, as well as cultural contexts in which each of the styles is favoured, preferred, and thereby more effective. Serbian national culture, with its assumptions and values, implies using of authoritarian people-oriented style. Abstrakt: U radu se analizira uticaj nacionalne kulture na liderstvo i stilove lidera. Utvrđeno je da nacionalna kultura utiče na liderstvo i stil lidera tako što određuje značenja koja realnosti oko njih pridaju kako lider tako i njegovi sledbenici. Analiza obuhvata uticaj koji na liderstvo imaju dimenzije nacionalne kulture identifikovane u istraživanjima Gerta Hofsteda i istraživanju GLOBE. Analiziran je uticaj dimenzija nacionalnih kultura na dve osnovne dimenzije po kojima se diferenciraju stilovi lidera: autoritarizam – participativnost i orijentacija na ljude – orijentacija na zadatke. Utvrđeno je da distanca moći i individualizam–kolektivizam, kao i izbegavanje neizvesnosti i odlučnost presudno utiču na izbor između autoritarnih i participativnih stilova lidera. Na izbor između orijentacije na ljude i orijentacije na zadatke utiče dimenzija „muškosti”–„ženskosti” nacionalne kulture, kao i sa njome korelirane jednakost polova, orijentacija na performanse, orijentacija na ljude, orijentacija ka budućnosti. U određenom kontekstu i visko izbegavanje neizvesnosti ima uticaj na ovu dimenziju liderstva. Ukrštanjem dve dimenzije stilova liderstva dobijamo četiri (4) tipa liderstva i kulturni kontekst u kome je svaki od njih favorizovan, preferiran, a time i efikasniji. Srpska nacionalna kultura svojim pretpostavkama i vrednostima implicira korišćenje autoritarnog stila orijentisanog na ljude. 1 The research was carried out in the framework of scientific research project number 179062 “Role of contemporary management and marketing methods in improving the competitiveness of enterprises in Serbia in the its integration in the European Union” financed by the Ministry of Education, Science and Technological Development. 2019 Keywords: leadership, leadership styles, national culture dimensions, Serbia, GLOBE research Ključne reči: liderstvo, stilovili derstva,dimenzije nacionalne kulture, Srbija, GLOBE istraživanje The Impact of National Culture on Leadership info:eu-repo/semantics/article eng Janićijević, Nebojša