2019 eng Kuč, Vukašin Keywords: capital structure, general strategy, growth strategy, stabilization strategy, retrenchment strategy application/pdf 696306 bytes Alignment of Capital Structure to the Requirements of the General Strategy All rights reserved Abstract This paper deals with cardinal concepts in the field of economic theory and business management: capital structure and strategy. Although there are a number of papers dealing with these concepts, the relationship between the capital structure and strategies is still an underexplored area. Despite the fact that there is a two-way influence between them, this paper attempts to explain why a particular strategy choice requires adjusting the capital structure. Relevant theories, concepts, and numerous empirical studies were used for this purpose. The mismatch between the elements of the business and financial strategy can lead not only to a decrease in the value of the company but also to its liquidation. The focus of this paper is on general (grand or corporate) strategies related to the enterprise level. There are three basic types of general strategies: 1) growth strategies; 2) stabilization strategies; and 3) retrenchment strategies. Consequently, this paper is structured to show how the capital structure adapts to the specific requirements of these three types of general strategies. Understanding the relationship between strategy and capital structure is essential for achieving and maintaining competitiveness, especially in a rapidly changing context. Proceedings of The 2nd International Conference on Advanced Research in Management, Business and Finance info:eu-repo/semantics/conferenceProceedings https://phaidrabg.bg.ac.rs/o:29100